The Expertise Resource Association (ERA), formed in 1986, is a non-profit organization that assembles a rich pool of well-qualified and professionally certified individuals from various industrial and business sectors. It comprises members who are entrepreneurs, CEOs of multinational and local companies, scientists, engineers, accountants, consultants, certified trainers, coaches/mentors, media and public relations practitioners, retired senior government officers and more.
ERA’S main focus is on creating opportunities and avenues through our extensive networking for our members to put their expertise, experience and valuable know how to good use, in both public and private projects.
Our experienced teams can assist organizations to resolve business challenges, carry out R&D works, incorporate innovation in competitive strategy, enabling strategic alignment and marketing to out-perform rivals and achieve positive growth, enhance performance and attain sustainability.
ERA’S strength is in its wide and extensive networking capability. It has solid networking with many influential organizations such as The Associated Chinese Chambers of Commerce and Industry of Malaysia (ACCCIM), The Chinese Chamber of Commerce and Industry of Kuala Lumpur and Selangor (KLSCCCI), Federation of Malaysia Manufacturers (FMM), Malaysia South-South Association (MASSA), Malaysia Productivity Corporation (MPC), SME Corporation, Technological Association of Malaysia (TAM), Myanmar Industries Association (MIA) and Federation of Association for Small & Medium Enterprise of Cambodia (FASMEC).
ERA continuously extends collaboration efforts with many other associations, locally as well as overseas, as we believe they offer significant values to our stakeholders.